RBC Marketplace / RBC Insight Edge
RBC Insight Edge
Business moves fast. Stay ahead of emerging trends with Insight Edge.

DESCRIPTION
RBC Insight Edge does the heavy lifting to help you uncover actionable insights for your business without the need to sort through mountains of data. Using anonymized credit and debit card transactions along with demographic and location data, RBC Insight Edge offers real-time intelligence through an easy-to-use dashboard.
BENEFITS OF THIS PRODUCT
Benchmark your business. Leverage insights from real-time purchasing trends in any market to understand your own strengths, opportunities and how you stack up against the competition.
Know your customers. Uncover details about your customer base to better understand consumer spending patterns and loyalty to inform your sales and marketing strategies.
Explore new markets. Search neighbourhoods across the country to learn about the unique composition, commercial activity and spending habits of the area.
Support growth ambitions. Find information with greater ease when making strategic decisions about future growth and investment opportunities for your business.
FAQ
Pricing
Pricing starts as low as $75 per month for up to five locations.